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A Good Time To Join

Debtfree Magazine are hosting a series of online workshops about how to grow a brand and get more clients.

The online workshops (on Zoom at 3 – 3:30pm each Thursday) are most beneficial for new Debt Counsellors or those with less than 300 clients.*

Over the last few weeks, the workshops have focused on what a brand is and the choices Debt Counsellors have to try and bring in more clients or make their practices more profitable.

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The section on how to offer consumers real value is a great place to join the workshops if you are looking to expand your efforts into advertising, content creation or outbound sales.

We will take a deep dive into how consumers think about value and how you can match those expectations in your branding, advertising, marketing and sales efforts.

To join the workshops (it’s free) all you need to do is grab your spot by emailing: workshops@debtfreedigi.co.za

*There are two planned in person paid workshops ( one in Gauteng and one in CT) this year that may suit a wider range of practice sizes. A R1000 discount applies to those who have already attended the online workshops. To find out more email: workshops@debtfreedigi.co.za

Hot Topics

Here are some of the topics that have already been covered during the workshops so far.

    • Brand – What is It? How Do You Grow One?
    • More | Better | New (intro)
    • When To Do More
    • When To Do Better
    • When To Do New

Over the next few weeks we will cover the following topics:

    • How To Offer Real Value
    • 4 Ways To Get New Clients
    • Warm Outreach
    • Content Creation – How To Do It
    • Advertising (part 1)
    • Advertising (part 2)
    • Cold Outreach
    • Leads
    • Sales (part 1)
    • Sales Teams (part 2)
    • Permission To Fail
    • Putting It All Together

As you can see, the workshops are not about how to do debt review or debt counselling. This is something that Debt Counsellors learn during their NCA course and on the job.

The focus is more on how to grow and expand a practice in a financially sustainable way. It is about the business and marketing side of running a successful practice.

The workshops also allow attendees to meet and greet with industry leaders, service providers and credit provider teams to engage in some relationship building.

This week the workshop guests are from the ABSA Distressed Consumer Department (who handle debt review).