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Everyone's on Social Media

These days we all have personal social media accounts.

From Instagram to Facebook, we are glued to our screens looking for entertainment, education and escapism.

We also rely on social media to do our homework about people we plan to do business with.

Corporations check out social media posts by potential job candidates and consumers research products and services before making purchases.

Do debt counselling practices need social media accounts?

Popular Social Media Channels

Here are just a few Social Media channels (incl integrated services):

  • Facebook
  • Youtube
  • WhastApp
  • Instagram
  • TikTok
  • WeChat
  • Messanger
  • Telegram
  • LinkedIn
  • SnapChat
  • Douyin
  • Kuaishou
  • X
  • Weibo
  • QQ
  • Qzone
  • Reddit
  • Pinterest
  • Quora
  • Josh
  • Teams
  • Skype
  • Tieba
  • Threads
  • Viber
  • Imo
  • Xiaohongshu
  • Twitch
  • Line
  • Discord
  • Likee
  • Picsart
  • Vevo
  • Tumblr

Consumers Do Their Homework On Social Media

If a consumer has come across your brand and decides to do a little homework, they will check out your website and social media pages.

If they find your website was made in the stone ages (think: non responsive pictures that do not resize for people on their phones or tablets), then you are immediately making a bad impression.

If your last social media post was from 3 years ago, then you also seem like you may have gone out of business. For people who commonly post on their social media each day or each week, no recent posts sends up red flags and can cost you potential clients.

Get Social

So, you do need to keep your social media channels active to show consumers you are a serious business and are still operating.

You do not need to be the next Mr Beast with fresh content out every hour of every day but having an active social media presence is vital these days.

 

Tip: Rather than spread yourself too thin and end up posting intermittently on a dozen different social media networks, rather focus on one or two which your clients use the most. Not sure which ones they use? Ask your clients.

Did you know?

Debt Counsellors who list with Debtfree Magazine each month get access to a complete media pack with 20 motivational quotes, royalty free images and at least 4 long articles to put on their social media and site.

I want that